Veggie Burger History
The origin of the veggie
burger can be traced back to the year 1982 by Gregory Sams of London, who coined it the "Vegeburger." Gregory Sams
was born in 1948, and spent most of his life in the U.K. When he was 19, he and his brother Craig opened a
restaurant aimed at an organic diet that involved grains and natural foodstuffs. In 1970, Gregory and his
brother undertook another venture by establishing Harmony Foods, which is now known as Whole Earth Foods. In the
early 1980’s Gregory left Whole Earth Foods, and went on to create the Vegeburger, which has gone on to become what
we know it as now. It has since faded in and out of obscurity, recognized at first by the Vegan community, and it
has slowly worked its way into mainstream restaurants. We have included here the original news article describing
the marketing sensation created at the time by the Vegeburger.
(image courtesy The Observer,
Feb. 27, 1983 as reported here).